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Market Smarter, Not Harder

by MaryEllen on May 3, 2010

By MaryEllen Tribby: “When the going gets tough, the tough get going” is a motto your more resilient and clever CEO’s and marketing professionals adopt while their meek counter parts tend to bury their heads in the sand during these tough economic times

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Persuasion Secrets That Work

by MaryEllen on April 29, 2010

You’ve heard it before, persuasion is one of the most important skills you need to master is selling your product or service. In today’s main essay Working Moms Only Expert Contributor Joyce Bone shares 10 powerful secrets

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By Noah St. John: Do you know the difference between self-help and shelf-help? Working Moms Only expert contributor Noah St. John sets the record straight

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The Holy Grail of Marketing, Part III: Long Live the King – By MaryEllen Tribby The “A listers” already know it. They may not always admit it, mainly because A+ copywriters have healthy egos and that’s ok. But they know exactly what we discussed in the last two parts of “The Holy Grail of Marketing”

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By Laura Day,

Today the newest Working Moms Only expert contributor Laura Day digs deep into family dynamics. Read her premiere essay right here

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How My 4 Kids Taught Me How to Write Kick-Butt Copy!

by carlineangladecole on February 11, 2010

By Carline Anglade-Cole: Who’d a thunk that being a mom would be the secret to becoming a million dollar copywriter?

After all, I had no idea what copywriting was when I was squeezing out my 4 little puppies.

But you know what

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The Day I Went to Court

by MaryEllen on February 1, 2010

By MaryEllen Tribby: Have you ever been called to jury duty? If so, you may have reacted much in the same way I did when I first got my jury summons. In the 10 seconds after I opened the letter, I came up with a thousand excuses for not going.

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Dirty Laundry is Good for Your Business

by MaryEllen on January 17, 2010

By MaryEllen Tribby: “I love working from home. I get so much laundry done, and today I even cleaned out my refrigerator.”
This was a comment I overheard the other night while waiting for the PTA meeting to start at my daughters’ school.
Unfortunately, that was

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