Article by: MaryEllen | Tuesday, September 17, 2013

Today’s audio diary is called Focus on Things that Don’t Change.

You see a lot of companies focus on what’s new and what’s cool. But in reality, what your business should be focused on are things that don’t change – things that people are going to want today, and they’re going to want for the next ten years. This way you always have a sound business foundation.

When you’re constantly looking for the cool, you’re constantly searching. So focus on the things that are not going to change.

Download as an MP3