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May 2010

Direct Response Beats Hollywood Every Time

by MaryEllen on May 31, 2010

By MaryEllen Tribby: When most people think of television advertising, they think about the commercials they see on network TV. Such advertising gives the advertiser an immense reach—sometimes to as many as hundreds of millions of people. But the greater the reach, the less targeted the audience. For every person who might be interested in your product, there will be a hundred or a thousand with absolutely zero

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Brian Johnson is back and he is here to share with you the RIGHT way to get traffic to your website and blog. And why doing the right thing is always the best “thing” for your customers

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Marketing Secrets Never Revealed

by MaryEllen on May 24, 2010

By MaryEllen Tribby: Earlier this year my good friend and colleague Joe Polish – President of Piranha Marketing, Founder of the Genius Network Interview Series and Entrepreneur Extraordinaire – interviewed me

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By Brian Johnson: Sometimes understanding why something DID NOT work is more important then understanding why it did work. Working Moms Only guest expert contributor Brian Johnson shares his experience in following some of the traffic “experts” and how you REALLY add customers and revenue to your organization

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By MaryEllen Tribby: People often hear the term multi-channel marketing and ask if it is the same thing as multi-level marketing. The answer is no, definitely not, no way

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By Laura Day: Life happens. Often the compound effect of the unexpected is overwhelming. Luckily Working Moms Only expert contributor Laura Day provides coping mechanisms we can all apply

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The Power of Pay-Per Click

by MaryEllen on May 10, 2010

By MaryEllen Tribby: Yes – I wanted to scream. One of my “friends” on Facebook actually advised his “friends” to stop using pay-per-click ads and ONLY do joint Ventures to build their list! This, my friend (no quotes) is very bad advice.
Yes, joint ventures are a great channel for building your business but

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Unconditional Love

by MaryEllen on May 9, 2010

By MaryEllen Tribby: Happy Mother’s Day to every mom, everywhere! A very special Happy Working Moms Day to all in the Working Moms Only community. For the joyous responsibility you embark on every day of raising a family and nurturing a career, this issue is in honor of you! I have been thinking a lot lately about what being a mom means to me

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6 EASY STEPS TO TURN YOUR DREAMS INTO ACTION

by MaryEllen on May 6, 2010

By Kristi Frank: We all want it. We all have the same desire to turn our dreams into reality. In today’s main essay Working Moms Only expert contributor Kristi Frank shares six easy steps to making our dreams come turn

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Market Smarter, Not Harder

by MaryEllen on May 3, 2010

By MaryEllen Tribby: “When the going gets tough, the tough get going” is a motto your more resilient and clever CEO’s and marketing professionals adopt while their meek counter parts tend to bury their heads in the sand during these tough economic times

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